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OpenAI expands ChatGPT ads with Sponsored Agents

OpenAI adds ads and sponsored agents to ChatGPT, changing monetization and UX.

Steady
Signal score
36
Sources
4
agreeing on openai
Trajectory
Accelerating
7-day est. ~41

Why this scored 36

every term, weighted
Velocity+0.0 / 40

Engagement gained per hour since the last capture, against the fastest item on its own source

Acceleration+10.9 / 25

Whether that velocity is itself speeding up, as a per-hour rate

Cross-source spread+18.8 / 25

How many independent communities are talking about the same entity

Recency+8.4 / 10

Decays to zero over 14 days

Saturation penalty2.3 / 30

Subtracted once something is big and old — we rank what's next, not what's peaked

Composite35.8

Weights are hand-tuned, not learned — we're calibrating them against realized trends as history accumulates. On a topic's first sighting there's no previous reading to compare against, so acceleration starts from a neutral prior rather than a measurement, and velocity falls back to engagement over its whole lifetime until a second reading exists. Full methodology

Outlook

low confidence · estimate, not a guarantee

7-day

~41

range 052

14-day

~43

range 057

30-day

~44

range 063

Signal history

7-day window (free)
2665

projected trajectory (estimate, not a guarantee)

Entities

openaigpt
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